About Us

MEET OUR Founding Partner

Founder of SoluBrands | Visionary in Wellness & Digital Freedom

With over two decades of executive leadership across the U.S. and Latin America, he created SoluBrands to combine the power of health transformation and financial reinvention. From managing multinational operations to leading startup ventures.

He understands how to scale impact—while helping others reclaim time, energy, and independence. As a certified Six Sigma strategist, former CEO, and seasoned entrepreneur, he brings credibility, care, and clarity to everything SoluBrands delivers. His mission is simple: to help people live pain-free and profit-smart, using real solutions that make modern life better.

“We’re not just another brand. We are your partner in relief and reinvention.”

— LF, Founder Partner

At SoluBrands, we believe that life’s struggles and pains shouldn’t define your present nor future. We began from the idea that wellness and freedom should be accessible to all.

Whether you’re struggling with health problems, dental discomfort, struggling with how you feel about yourself, burnout from your career, or searching for a legitimate online income opportunity, SoluBrands is your trusted bridge to transformation.

From the boardrooms of multinational companies to the front lines of global innovation, he has spent a lifetime building systems that help people—and businesses—thrive. Now, with SoluBrands, he’s channeling that leadership and passion into a bold new mission:

“Empowering everyday people to reclaim their health and financial freedom”

LF isn’t just a corporate strategist or CEO. He’s a builder of opportunity. With a finance degree from a renowned US University and a powerhouse career that’s spanned executive roles in real estate, agriculture, global outsourcing, and digital operations, LF understands what it means to create scalable solutions that work—no matter the industry.

But SoluBrands isn’t about titles or corporate jargon. It’s about helping real people solve real problems. That’s why Luis combined his strategic mind with a heart for impact to launch a brand that merges natural wellness with modern income systems. From guiding a grandmother to joint pain relief, to helping a burnt-out manager start a remote side hustle, he’s building more than a business—

He’s building a movement.

🔸 Why LF Created SoluBrands:

✔️ After years of leading global companies, he saw how chronic stress, pain, and career burnout were silently stealing people’s joy.

✔️ He realized most people were overwhelmed with health misinformation and financial scams—and they deserved better.

✔️ He knew that evidence-based wellness + legitimate remote income was the winning formula for today’s freedom-seekers.

🔹 A Vision for Better Living

LF envisions a world where a healthier body and a liberated lifestyle aren’t luxuries—they’re accessible, attainable, and sustainable. Whether you’re a parent, a retiree, or a digital nomad, he wants you to feel seen, supported, and empowered.

That’s the SoluBrands promise. And that’s the legacy LF is building—

One story, one solution, one success at a time…